Lessons from 100,000 Cold Calls: Selling Techniques That Work…No Matter How Many Calls You Make (Paperback)

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Lessons from 100,000 Cold Calls: Selling Techniques That Work…No Matter How Many Calls You Make By Stewart Rogers Cover Image
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Description


Stewart Rogers has made 100,000 cold calls…and lived to tell about it. Now, in Lessons from 100,000 Cold Calls, this veteran sales pro shows salespeople how to cold call their way to success.


Compiling his lessons and techniques into an easy-to-use

guide, Rogers shows salespeople how to:


-Set realistic, yet challenging goals

-Build a master database of sales prospects

-Write simple yet powerful scripts

-Build immediate and intimate trust by phone

-Sell concept and credibility in 60 seconds

-Sell ethically by phone


Free audio samples available for download online will help readers hone their phone and selling skills. B2B telemarketing is as hot as ever, and Lessons from 100,000 Cold Calls is the one book salespeople need.

About the Author


Stewart Rogers has made over 100,000 cold calls to business decision-makers throughout the United States during his 25 years as a sales professional, selling software, hardware, advertising, training and technical information. He currently lives in Raleigh, North Carolina.

Product Details
ISBN: 9781402210341
ISBN-10: 1402210345
Publisher: Sourcebooks
Publication Date: January 1st, 2008
Pages: 288
Language: English