If you're an entrepreneur, if you own a business, or if you plan to start one-you're a salesperson, whether you identify as one or not. That can be a scary idea, particularly if you associate the idea of sales with being pushy or aggressive. But the bottom line is that you or someone on your team must sell effectively, in order to take your business to the next level. Sales permeate every aspect of your business and happen every time you remind a customer why they should do business with you.
It involves strategy, focus, and repeatable tactics for success.
This book is here to help.
This book gives consultants and entrepreneurs a radically simple guide that clearly explains the how and why behind selling a product or service.